I Didn’t Know UStream Did That!

Daily I am amazed by the free services and software available on the internet, and today is no exception. We often hear “if it sounds too good to be true, it probably is” and today I’m happy to report that I’ve found an exception to this rule with uStream.

Ustream.tv is a FREE web-based service that allows you to broadcast and view live or recorded video. Sure there are other services like Skype that let you stream video through your web cam, but what makes Ustream unique is that your live video is available to anyone who navigates to your Ustream web page or website—no invites or special software is required! In addition to this, you can keep an archive of your past recordings.

For me the real value in Ustream is the ability to stream video from your phone! At any point in time you can fire up the uStream app (iPhone AND Droid) and start streaming video. UStream is very easy to use and you don’t need special tech skills to stream your video.  In fact, within 5 minutes of creating my Ustream account, I was streaming video from my phone.

Companies and individuals are using Ustream in a variety of ways. Some of the more common uses are talk shows, broadcasts of events, and demonstrations, but there is utility in the tool beyond these categories. For example, Ustream would be a great way to share a family event such as a wedding or graduation with family members who can’t attend. Additionally, the implications for education and elearning are almost endless as I consider the ability for students to share  video with their peers and instructor.

The Ustream site does more than just display the video. It also includes a chat tool, the ability to conduct polls, and offers integration with a variety of social networking sites. Integration of these tools turns your “one-way” video into a more engaging and communicative experience.

Ustream Screenshot of Live Feed: Lady Gaga at Don't Ask Don't Tell Repeal Rally in Maine

Another feature worth noting are the embed codes. If you want to share the live or recorded video stream (as well as chat and social streams) within another website you can. Simply copy and paste the code into your own website. If you already have a website with a friendly url, this is certainly and option worth considering.

If your web cam or smart phone video camera doesn’t produce the quality of video you were hoping for, you can choose to connect your digital video camera to your laptop. At this point you are inhibited in movement by the cords, but your picture will be improved. The same is true for sound.

If you really want to take things to the next level you might want to check out Ustream Producer (free), which allows you dig into your production and tech skills.  For a fee you can also upgrade to  Ustream Producer Pro ($199 one-time fee), which allows you to support multiple cameras. For more information on both products, watch the video found on this page: http://www.ustream.tv/producer

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